Southeast Regional Vice President
260 Manning Rd SW Unit 102 Marietta GA 30064
VP of Sales with a love for building strong relationships with customers and crafting creative ideas for their clients. With over 30 years of diverse experience in the apparel industry and 20 years focused specifically in the promotional products industry, I come with a long and large list of industry contacts. I enjoy offering leadership and coaching skills to my sales team. I’m always available to facilitate getting the business. I can “make it happen”.
HALO Branded Solutions – 2nd largest national promotional products company
(Feb. 2019) Regional Vice President of Sales
Current responsibilities including recruiting sales reps and distributor acquisitions and managing the Southeastern Account Executives.
CHARLES RIVER APPAREL – Retail brand and industry branded fun, outerwear apparel company.
(Jan. 2018 to Feb. 2019) SE Regional Sales Manager and GA Territory Sales Rep
Performed a duel role as the Southeast Regional Sales Manager, and Sales Rep in GA and FL. My overall sales territory is up 15%, with corporate sales up over 60%.
BOXERCRAFT – (Aug. 2017 to Dec. 2017) Branded, well-known collegiate and resort apparel line with youthful, trendy styles.
VP of Sales – Wholesale Division
After being convinced by the CEO of Boxercraft, I left my previous position to manage a $25MM division, 40 independent sales reps, 2 Regional Sales Managers and a National Account Manager, reporting directly to the CEO. I was responsible for our Wholesale Division and introducing Boxercraft to the promotional products industry. I worked closely with our Supply Chain and Merchandisers to create an appropriate apparel line for corporate wear that appeals to the millennial generation. I also developed new business opportunities by establishing preferred supplier partnerships with national and large accounts. I facilitated the sales of large end-user programs with our partners for Aflac, Aaron’s, Coca-Cola, Kroger, NPR, and others.
VANTAGE APPAREL – Avenel NJ (Oct. 2016 – Mar. 2017) Industry branded, traditional corporate apparel with award winning decoration production.
Southeastern Regional Sales Manager and Georgia Territory Rep
After 18 years with Cutter & Buck, and sensing business model practice changes at Cutter & Buck, it was time for me to move on to another opportunity, in which I landed a management role at Vantage.
I managed the SE region of 3 sales reps, while representing Vantage in my own territory. Due to my strong relationships within my territory, we experienced a sales increase of 85% in 6 months.
CUTTER & BUCK – Seattle WA 1997 (1997 – 2016) Branded golf apparel
Independent Corporate Sales Representative, Georgia Territory
As a corporate sales rep in my territory the entire 19 years of my tenure at Cutter & Buck, my responsibility was to make training calls to the promotional product distributor’s sale staff to drive brand awareness to corporate end-users. I also developed a customer training manual for the entire sales team. Cutter & Buck consider me a “whale hunter”, as I brought in massive orders for Coca-Cola, Aflac, Delta Airlines and many others. My sales grew from a $700k business to $4.2MM.
Southeastern Regional Sales Manager (from 2000 to 2008) – this position was a dual role, selling into my own territory and managing a team of 6 reps and $20MM in sales.
I was responsible for the hiring and training of new hires, facilitating team sales meetings and conference calls. My role was to support customer relationships and business development, along with discounting and margin maintenance. I acted as the team liaison between sales, management, customer service, production and marketing. I enjoyed contributing to new product development, marketing materials and sales meeting planning. My career at Cutter & Buck was the “career of a lifetime”. I was incredibly well rewarded financially and with the relationships I built with co-workers and customers.
2007 Top Performing Sales Rep ∙ $4,200,000 in Corporate Sales ∙ Cutter & Buck
2001 Sales Rep of the Year Award ∙Cutter & Buck
1995 and 1996 Top 100 Merchandiser, Private Golf Shops in America ∙ East Lake Golf Shop
1994 “Up and Coming New Designer” ∙ Golf Shop Operations
Business Law Courses ∙ Kennesaw State University ∙ Kennesaw, GA
Designer Internship ∙ Betsy Johnson ∙ NYC, NY
Associates Degree in Fashion Design ∙ Bauder College ∙ Atlanta, GA
General Studies ∙ Appalachian State University ∙ Boone, NC
Fundraising for Marietta Charter School
Fundraising for Humanitarian Aid Ethiopia
Chairperson for the “C&B Classic” Golf Tournament ∙Raised $145,000 for Noah’s Ark
Fundraising for Noah’s Ark
Cobb County Landmark Historical Society, Board of Directors 2001to 2002